Cloud Services and SaaStr Annual 2020

There are 4 main types of cloud services that are offered these days, and all four of them can help you grow your business exponentially at very low costs. There are a number of ways businesses use these services to boost their standing among competitors and get an edge in the market. Let’s take a look at the 4 main cloud services being offered today, IaaS, SaaS, PaaS and serverless services.


Infrastructure as a service (IaaS) is one of the fastest growing fields in cloud computing and many businesses of all sizes have decided to utilize this service to bring down operational costs and exponentially grow the business. IaaS is a cloud service that allows businesses to instantly provision and manage computing infrastructure over the internet. One of the most attractive features about this service is that it allows businesses to instantly scale up or down and only charges them for the infrastructure utilized. This service removes the need to acquire physical infrastructure for data center management, allows you to run a much larger data center and only pay for the resources in use.

Business Application of IaaS

  • Website Hosting

Businesses may use IaaS to host their websites, as the investment required and the expenses incurred while hosting a website through the IaaS service can be considerably lower.

  • Dev-Testing

Dev-testing or development testing takes place while developing an app. There are multiple ways you can dev-test an app, but one of the most preferred ways of dev testing these days is to create a dev-test environment using IaaS and scale it up or down according to your requirement.

  • Computing Power

Accurate predictive analyitcs takes a large amount of computing power in the form of High-Performance Computing (HPC) and solving problems or setting up simulations of things that have millions of variables will require supercomputers, computer grids or computer clusters. IaaS can provide the computing power to run such simulations and models relatively accurately.

  • Big Data Analytics

Big data analytics deals with finding patterns of potentially valuable information from massive data sets. The computing power required to recognize these patterns in huge data sets is considerable and can be provided economically through IaaS.

  • Web Apps

IaaS provides infrastructural support for web apps from, storage services to networking resources. IaaS allows businesses to scale up or down the support infrastructure depending on the volume of customers.

  • Backup and Recovery

The complexity associated with storage management and the large capital outlay required to hire skilled staff to manage storage and meet compliance requirements can be quite a burden for any company. IaaS can provide backup and recovery solutions to companies at a reasonable price.

Advantages of IaaS for Businesses

  • Reduced Capital Requirements and Overheads

IaaS is perfect for startup and businesses testing and developing new products as it eliminates the expenses associated with setting up a physical data center for storage and data management.

  • Heightened Security

Cloud service providers have robust security measures to protect your data and applications which can, in some cases, be more effective than in-house security measures.

  • Focus on your Core-Business

Maintaining and managing the IT infrastructure of a business can be quite a burden and expensive to the running of the business. IaaS provides considerable relief to small and medium-sized businesses and allows them to focus on their core business.

  • Increased Output

Since there is no initial requirement to invest in IT infrastructure and data storage, companies can just buy all these resources from IaaS service providers and start churning out their products.


Software as a Service (SaaS) is one of the most popular cloud services presently. A few great examples of SaaS are email, Microsoft Office 365, online calendars. With an SaaS you can utilize a complete software solution and pay for its use as you go. This does not require you to buy the software, but rather pay a subscription to access the software. It is the service provider’s responsibility to manage the underlying hardware, app software, middleware, etc.

Business Application of SaaS

  • CRM

Customer Relationship Management (CRM) software can be considered an SaaS. These software applications help enterprises manage customer information and monitor sales. Data from CRM software is used to carry out market research and provide customers with an enhanced experience.

  • ERP

Enterprise Resource Planning (ERP) software is a very popular form of SaaS. ERP software applications help large enterprises effective distribute resources to get the most out of their utility.

  • Project Management

A number of SaaS providers have developed highly efficient project management tools like Flock, Zoho and Atlassian. These tools are designed to help project managers see the progress of projects being undertaken and coordinate large teams.

Advantages of SaaS for Businesses

  • Reduced Costs

Since companies do not need to invest in expensive hardware and resources to host applications using an SaaS can save the company a lot of money. Most SaaS providers charge a marginal amount as a subscription fee, thereby, saving the user the capital expenditure of procuring the software.

  • Automatic Updates

Since all the hardware, middleware and backend process for an SaaS are handled by the provider, companies do not need to manually upgrade the software, the SaaS provider will upgrade the software from their end.

  • Remote Access

Most SaaS can be accessed remotely from almost any device as long as it has an active internet connection. This is greatly advantageous to enterprises where employees are not confined to a desk.

  • Scalability

When an SaaS customer requires to increase the number of user that have access to the service, they do not need to purchase additional hardware or install new software. Most SaaS providers allow customers to scale their team size for an additional subscription fee.


Platform as a Service (PaaS) is one of the fastest growing cloud-based services in the industry today. In a PaaS, the service provider hosts and manages the hardware, software and middleware on their own infrastructure and allows the customer to use the platform to develop, test, deploy and manage a new application. PaaS is designed to support the application through its life cycle, building, testing, deploying, managing and updating.

Business Application of PaaS

  • Framework for Development

A PaaS framework can be used by developers to develop and customize cloud-based applications. Built-in software components allow developers to create custom applications. Since the applications are developed on the cloud scalability, multi-tenant capability, availability reduces the lines of code that require to be written.

  • Business Intelligence

PaaS come along with tools that provide data of all sorts relating to your business. This data can be used to discover patterns and find new insights into the business. The data can also be used to predict the outcomes of certain events, thereby, reducing the risk associated with various business decisions. 

  • Process Management

PaaS can be used to access the Business Process Management (BPM) platform which is delivered along with other cloud services. The BMP suite integrates IT processes with other business process like business rules, service level agreements etc. This allows for seamless process management end-to-end.

Advantages of PaaS for Businesses

  • Reduced Coding Time

Pre-coded application components like workflow, directory services, security features, search engines, which are a central feature of PaaS, can drastically cut down the time it takes to write code for new apps and features. 

  • Multi-Platform Development

Many PaaS providers give customers development options for various platforms like mobile devices, browsers, computers, etc. This makes cross-platform application development quicker and easier.

  • Reduced Staffing Requirement

PaaS empowers your development teams and allows a small team to do the work of a much larger team, that would be more resource-intensive and time-consuming.

Serverless Architecture

Serverless computing or Function as a Service (FaaS) is a native cloud computing architecture. With Serverless computing a third party service provider will develop and maintain the servers for an enterprise, this eliminates the enterprise’s management tasks when it comes to server maintenance, these tasks include, but are not limited to operating system maintenance, patching, server or cluster provisioning, and capacity provisioning. The elimination of these tasks frees up teams to concentrate on more pressing tasks and drastically improves the agility and innovation.

Advantages of Serverless Computing for Businesses

  • Eliminates Server Maintenance

Since the servers will be maintained by a third party, this eliminates the time consuming activity of server maintenance, allow you to concentrate on your core-business and reduce the time it takes to roll out new applications.

  • Scalability

The application being developed can be scaled according to the units of consumption, this eliminates the requirement to add units to individual servers.

Pay as you go

Serverless computing services allow you to pay for the throughput, rather than individual server units.

  • Availability

The computing power you require will be accessible when you require it. Serverless computing service provides built-in availability and fault tolerance. This eliminates the architecture required for such services as these services are provided by default.

SaaStr 2020

There are a number of conferences where industry leaders in SaaS get together and discuss new way to scale and improve businesses. One of the largest SaaS conferences is the SaaStr Annual conference. This conference attracts over 15,000 SaaS founders, executives and venture capitalists to create an environment of learning and growth for all SaaS businesses. SaaStr Annual 2020 will be held at San Jose Convention Center and South Hall on March 10th and 11th.

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Brian is a business editor who writes about various topics such as technology, health and finance. He works along with the colourful folks that build a nation through tech startups. He is also a professional football player and video games enthusiast.


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