You would like your website to rank high, but you often realize that your website is not showing up on Google searches despite all your efforts. Many bloggers, business owners, and marketers would be frustrated and helpless.
What do you have to check for? Well, the truth is that many of a website’s ranking factors are within your control. Therefore, ensuring that you understand the search engine algorithms and utilize SEO to its full effect is crucial.
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5 Reasons Why Your Website Is Not Showing Up on Google
Here are the five most common pitfalls web admins face that hinders their website from not showing up on Google’s top searches-
The website is not indexed
Many website owners may be concerned about Google indexing problems and bothered as their website is not showing up on Google. Most likely, search engines use indexed sites. Therefore, if you are wondering, “how can Google crawl my site?” it is essential to know what matters the most.
First, using no index tags prevents Google from indexing the page; therefore, check the code to see if everything meets your requirements. Another section that might affect indexing and make webmasters search for solutions by searching “how to make my website show up on Google?”
Ensure no restrictions exist on the website pages you want to rank higher on search engines. The text file might be preventing search engines from accessing and indexing individual pages on the website. You can quickly fix this issue using WordPress because it has a section on its site that can be enabled and disabled by easily toggling the featured button.
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SEO Efforts are not up to scratch
SEO is the king of getting higher rankings on search engine results, and you should ensure that your site is well-optimized. That can be done using the SEO website analyzer from Sitechecker to sift through each page to identify issues preventing the website from ranking higher. This best-rated tool is beneficial for checking the site rank, backlinks, on-page SEO, and overall health.
You might identify technical issues concerning the website’s code or a heavyweight theme slowing the site down. This will help you if you are distressed as your website is not showing up on Google. Once you identify these problems, please put them in a workflow to ensure that they are over to increase the website’s Google site search visibility.
Do not procrastinate fixing these issues and cleaning up the website because they can hinder considerable profit. Some businesses have found it beneficial to redesign their site after conducting an SEO audit and using SEO tools to make it more suitable for customers. That includes using a more lightweight website theme that loads much faster.
Furthermore, many businesses have seen success using a good SEO blog writing service. By using an SEO content service, you can ensure the content on your site is optimized for search engines and your audience alike.
High-quality backlinks are not sufficient
When you submit a website to search engines, the content must be exceedingly high-quality and catch the onlooker’s eye instantly. Who knows? Perhaps amongst the traffic you are getting, other fellow bloggers or industry professionals might agree with the message sent through your content.
If that is the case, they might like to link your website pages to their content, which benefits both parties. Alternatively, you can take the initiative to build solid relationships with industry professionals to open the chance and feature yourself.
Do not forget that internal links are important, and you should continue implementing them as part of the backlinking strategy. It can make users stay longer on the website, considerably contributing to SEO efforts. Also, internal links make it easier for search engines to crawl through the website easily.
You are not using competitive keywords.
Keywords are also the bloodline of search engine optimization, but you should learn how to use them properly. The most important thing you should do is target competitive keywords. Many argue that using competitive words is not fruitful as you get lost in the noise.
It is much easier and cost-effective to follow the crowd in this regard when targeting keywords. That is contrary to using non-competitive keywords because doing so can be considered carving a new path for yourself. It might be hard to get any traffic using the latter method. Because not many people use less competitive keywords when searching for content. Unaware of this fact, many people are still perplexed as their website is not showing up on Google. And without proper knowledge, one cannot fix these issues.
When you are wondering, “how do I get my website to show up on Google search?” remember to target the right keywords. Analyze each keyword and its activity and use the radioactive ones with many searches and engagements.
The website is penalized.
Google has guidelines that each website has to abide by. You must follow the rules every time you create content. The instructions are clear and straightforward for web admins to understand, and failure to do so can result in penalties incurred by the website. Google Search Console makes you aware of any such penalties. And leaves you wondering why your website is not showing up on Google and its top hunt.
You can avoid the penalties by ensuring that the content you create has no plagiarism detected on it. The tool outlines where your shortcoming is, helping you have an opportunity to review the content and fix it quickly. Once you fix the problem, go back to Google and ask them to reconsider the penalty.
Hence, it would be best if you strived to create 100% unique content at all times that always focuses on the needs of the people instead of being crafted for search engines. You should sort out everything and put it in order when submitting the request for a reconsideration application. This way, you can relieve yourself from stress if your website is not showing up on Google and its top searches.
These five reasons could be why your website is not showing up on Google. And that is why they should be periodically checked upon. Ensure that the site has enough high-quality backlinks. Also, be sure it uses the best SEO efforts by auditing it frequently. Target and use competitive keywords to get the best results when optimizing the website for search engines. And also look for any pending penalties.